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Hreflang Tag Generator

Generate HTML hreflang tags for equivalent language or regional pages, including an optional x-default fallback. Add your URLs and copy one matching tag set for every version.

The rows below are examples. Replace them with the equivalent pages on your site. This tool checks input format and duplicate codes; it does not crawl or verify your pages.

Generated Hreflang Tags (3)

Place this complete set inside the HTML <head> of every equivalent page listed, including each page's own reference.

<link rel="alternate" hreflang="en" href="https://example.com/" />
<link rel="alternate" hreflang="de" href="https://example.com/de/" />
<link rel="alternate" hreflang="x-default" href="https://example.com/" />

Hreflang setup example and checks

Use hreflang for equivalent pages aimed at different languages or regions. Add the real destination URLs, then place a matching set of references on the alternate pages. A tag generator cannot verify that the content or deployment is correct.

Clickcentric Editorial Team · Updated

Example: English, German and a fallback

Use this as a structural example and replace every URL. The fallback here is a language selector for the guide. Each equivalent page should contain the matching set, including its own URL.

HTML example for equivalent guide pages

<link rel="alternate" hreflang="en" href="https://example.com/en/cms-guide" /> <link rel="alternate" hreflang="de" href="https://example.com/de/cms-ratgeber" /> <link rel="alternate" hreflang="x-default" href="https://example.com/choose-language/cms-guide" />

Resolve input errors before copying

Resolve input errors before copying
InputWhat to change
Two rows use the same codeKeep one destination for that code. The generator flags both rows so you can choose the intended URL.
A URL starts with /de/Enter the full URL, including https:// and the hostname.
A new row is unfinishedComplete its language code and URL, or remove the row. Output stays unavailable until the whole set is ready.
Copy is unavailable in the browserSelect the generated tags and copy them manually. Check the complete selection before pasting.

Check the deployed alternatives

  • Confirm that each URL resolves to the intended public page.
  • Check reciprocal references and self-reference in the deployed tag sets.
  • Review each page's canonical and whether it conflicts with the intended language version.
  • Verify the language and regional content, not just the URL prefix.
  • Keep the set in sync when a translation moves or is removed.

How to Use This Tool

  1. 1

    Replace the sample rows with one language code and an absolute page URL for each equivalent version. Use a custom code when needed, such as zh-Hant-TW.

  2. 2

    Add x-default if you have a fallback or language-selector page. Correct highlighted input errors and remove duplicate codes before generating the complete set.

  3. 3

    Copy the tags into the HTML <head> of every listed equivalent page. Check the published tags and destination pages after deployment.

Why This Matters for SEO

If a website serves equivalent pages for different languages or regions, hreflang annotations help Google associate those variants and show a suitable version to each audience. They are especially useful when pages have similar content in the same language for different regions.

Frequently Asked Questions

What is hreflang?+
Hreflang is an HTML attribute that tells search engines the language and geographic targeting of a page. It helps Google serve the correct language version to users in different countries.
Do I need an x-default tag?+
Not always. An x-default annotation is useful when you have a language selector or a fallback page for users whose language or region does not match another variant.
Can hreflang tags hurt my SEO?+
Incorrect annotations, such as invalid codes or missing return links, may be ignored. This tool helps format the tags, but you should still verify self-references, reciprocal links, and canonical URLs across every variant.
Where do I place the generated hreflang tags?+
This tool generates HTML link elements for the <head> of each equivalent page. XML sitemaps and HTTP Link headers are alternative implementation methods with different syntax; do not paste these HTML tags directly into a sitemap.
Does this tool validate my live hreflang setup?+
No. It checks the format of the supplied codes and URLs and flags duplicate codes. It does not fetch pages or verify recognized language codes, return links, canonical tags or indexability. Check those on the published pages.
Can I use a language code with a script or region?+
Yes. You can enter codes such as en-US, zh-Hans or zh-Hant-TW. Use the correct language, script and region codes for the actual content, and confirm Google's supported values in the linked documentation.

Related Free Tools

Prepare International Content Workflows

Use this tool to generate hreflang candidates, then verify URLs, language-region codes, reciprocal tags, canonicals, and the final implementation.

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